Monthly Archives: April 2015

SOLD OUT Women in Business Leadership and Awards Luncheon, April 23

The 2015 SRQ Women in Business Leadership Circle. Not pictured: Stefanie Overturf and Kim Hopper. Photo Credit: Evan Sigmund

The 2015 SRQ Women in Business Leadership Circle. Not pictured: Stefanie Overturf and Kim Hopper. Photo Credit: Evan Sigmund

Yesterday, SRQ | The Magazine hosted our first ever Women in Business Hear Me Roar Leadership and Awards luncheon to a sold-out audience at The Francis in downtown Sarasota. Originally planned as the awards ceremony for the 2015 Women in Business competition, the Hear Me Roar event boasted an inspiring keynote address from Pam van der Lee, Chief Marketing Officer for iMatchative in San Francisco and honored local fashion icon Adrienne Vittadini with the inaugural Women in Business Trailblazer Award.

SRQ was incredibly proud and honored to introduce new inductees to the 2015 Leadership Circle, comprised of the finalists and winners of this year’s Women in Business Competition. As each recipient was recognized, a quote or snippet of self-delivered advice (in the form of a letter written to their former selves) was projected, allowing each finalist and winner to be celebrated in a very personal way.

Meet the 2015 SRQ Women in Business Leadership Circle

  • Mary Dougherty-Slapp, Gulf Coast Builders Exchange; winner
  • Kameron Hodgens, The Glasser Schoenbaum Human Services Center; winner
  • Christine Johnson, Conservation Foundation of the Gulf Coast; winner
  • Jo Ann Koontz, Koontz & Associates; winner
  • Denise Kowal, Avendia de Colores; winner
  • Elizabeth Melendez Fisher, Selah Freedom; finalist
  • Mary Forristall, Forristall Enterprises; finalist
  • Kim Hopper, Regions Bank; finalist
  • Tammy Kovar, Biological Tree Services; finalist
  • Stefanie Overturf, Overturf’s Floor & Fabric Care; finalist 
  • Sandra Rios, The Resort at Longboat Key Club; finalist
  • Gabriele Vest, Grapevine Communications; finalist

Upon arrival, luncheon guests sipped champagne and shopped wares from some of our favorite local retailers, including Diamond Vault, Philosophy & Vines, Lilly Pulitzer, Pecky, Paint Nail Bar and Saks Fifth Avenue. The program began on a high note with Pam van der Lee’s address. Ashley Grant, SRQ Vice President of Strategic Partnerships introduced Pam through her “road less traveled” path to success. Early in her career, Pam rejected the allure of Wall Street and took a job with a then-smaller company, Nickelodeon Studios, and as the company grew, became the head of marketing for Viacom. She made a segue into non-profit work and followed her passion into the unknown, “I believe that passion is the very best driver and the most reliable predictor of success,” said Pam. Throughout her address, luncheon guests were moved by her thoughtful honesty and a summation of her life that is familiar to many many women navigating their own road to success:

Pam van der Lee shares a keynote address at Hear Me Roar. Photo credit: Evan Sigmund

Pam van der Lee shares a keynote address at Hear Me Roar. Photo credit: Evan Sigmund

“My career path can resemble the freeways in LA. Confusing, circuitous, busy, sometimes terrifying and not terribly well marked. Moving from entertainment marketing to the world of non-profit, to a start up that straddles both finance and technology, I think most would agree that my path doesn’t follow the “a straight line is the shortest distance between two points” rule. But the one thing that has been clear in all of my choices is that passion has been my driver.” — Pam van der Lee

As her speech concluded, Pam charged all in attendance with a few challenges:

  1. Feel passionate about something that you do. Identify and engage in the activities, situations and/or environments that thrill you, that make you giddy or even a little scared.
  2. Surround yourself with people whom you admire and connect.
  3. Be fair and decent.
  4. Lead by example. Be the driver of your success and help others along the way through setting a good example, brining others to the table to participate in decision making and by valuing others.

Moved by Pam’s words, the luncheon warmly congratulated Adrienne Vittadini as the very first recipient of the SRQ Women in Business Trailblazer award. SRQ Media CEO and Editor in Chief Lisl Liang reflected on Adrienne’s longstanding and impressive career – turning a lifelong hobby into an impressive and celebrated international corporation. Accepting her award, Adrienne attributed a great deal of her success to reinventing herself. Taking risks, being adventurous and not being afraid are all actions she encouraged us take – and to take often.

Adrienne Vittadini accepts the Trailblazer award at SRQ Hear Me Roar luncheon. Photo credit: Evan Sigmund

Adrienne Vittadini accepts the Trailblazer award at SRQ Hear Me Roar luncheon. Photo credit: Evan Sigmund

Sandra Rios accepts her finalist recognition by SRQ Magazine Publisher Wes Roberts. Photo Credit: Evan Sigmund

Sandra Rios accepts her finalist recognition by SRQ Magazine Publisher Wes Roberts. Photo Credit: Evan Sigmund

We look forward to getting to know each of the winners and finalists and learning about their incredible and unique success stories in the coming year. SRQ Magazine would like to thank our incredible sponsors for their support of  the Women in Business initiative and the incredible nominees, finalists and winners: The University of South Florida Sarasota-Manatee, Saks Fifth Avenue and Sophie’s, and The Resort at Longboat Key Club.

Hear Me Roar luncheon guests mingled and shopped in the Pop-Up Boutique prior to the awards ceremony. Photo Credit: Evan Sigmund

Hear Me Roar luncheon guests mingled and shopped in the Pop-Up Boutique prior to the awards ceremony. Photo Credit: Evan Sigmund

To view a gallery of photos from the Hear Me Roar Luncheon, click here

Check out the Women in Business Special Awards Section in the May 2015 edition of SRQ, on newsstands and online next week. Stay tuned for announcements from the Women in Business mentorship initiative in the coming months.

Why You Should Be at SB2: Hosting a Crowd

BR-AM-LB Logo turq

Each month, we like to take a minute to introduce our audience to the upcoming SB2 topic and recognize why it is of importance for our community. On April 30th at 5PM, you’re invited to join us for Hosting a Crowd: Economic Impact of Major Events & Festivals. We will hear from Katherine Harris of the Modern Pentathlon, John KorffFounder of the Sarasota Music Half Marathon, Lucy Nicandri, Executive Director of Suncoast Charities for Children and Steven High of The Ringling and RIAF.

As our region continues to grow and expand, we host more events than ever before. From notable athletic competitions to special interest festivals, hosting a crowd translates to economic benefit for local businesses and our total economy. Here’s why you should join us on April 30th:

1. Know the audience. As the events we host are as different in category as the people that attend them, learn from our experts on what each particular crowd is looking for. As our major event planners and representatives will share – the organizers and participants are looking for different things (infrastructure and accommodations, to ease of access and kid-friendly options). What can we do to attract them and ensure an enjoyable experience?

2. You can reap the benefits! What are ways that local businesses and individuals can make the most of large-scale events? It only makes sense that with an influx of individuals to the region, all sectors of local business should be benefitting. We can’t wait to hear our panelists’ recommendations on marketing ourselves for repeat visits to the region.

3. Learn to prepare for the crowd. How do we, as a region, adequately prepare for large (and growing) crowds in our own backyard? Any good host wants their guests to feel at home – so how do we stack up as a destination for major events?

And of course, we can’t mention why you should be at SB2 without mentioning The Powel Crosley Estate – beautiful, historic, stately…and located right on Sarasota’s gorgeous bay. We’ll enjoy cocktails, small bites and the view from 5-6PM. Panel discussion begins at 6PM followed by a question and answer period. Hosting a Crowd is sponsored by Sarasota Bradenton International Airport. The SB2 series in Bradenton is sponsored by Bradenton Area Convention and Visitors Bureau. 

Purchase your tickets today at www.srqsb2.com.

See you there!

Meet Nina Edelsbacher: Newgate School Intern

Newgate intern, Nina Edelsbacher with the SRQ Team. Photo Credit: Lisl Liang

Newgate intern, Nina Edelsbacher with the SRQ Team. Photo Credit: Lisl Liang

Last week, the team at SRQ Magazine had quite a treat in the form of a week-long intern from NewGate School. Nina Edelsbacher is a 7th grade student with a penchant for magazines, writing and planning events. As part of her curriculum, she spent the week away from the classroom and in our office to learn a little bit about the publishing industry.

Over the course of the week, her assignments included interviews, blog posts, attending a few SRQ events (including helping us prepare for the Best of SRQ Local Pop-up Preview. Her favorite assignment was a great illustration of what a project is like here at SRQ Studios. “The assignment that I liked working on the most was an article about Mote Marine’s Turtle Run. It was exciting to interview someone, because I have never done something like that before. I had to do a lot of research about the fundraisers and the program. It’s different than what I usually do, but definitely fun.”

With such amazing talent at such a young age, we can’t help but hope that Nina will stick around the Sarasota area…although her dreams may lead her to another path. “I really want to travel when I’m older and see the world. I’d like to write about what I see and what I experience while I am there. But I also really like event planning. I still have time to figure that out, but for now I’m really interested in journalism.”

Nina Edlesbacher (center), with Gunter Edelsbacher (left) and Michael Dunaway. Photo Credit: Evan Sigmund

Nina Edlesbacher (center) with Guenther Edelsbacher (left) and Michael Dunaway at the Sarasota Film Festival kick-off party. Photo Credit: Evan Sigmund

We know that wherever Nina ends up, she will surely be an incredible force. Special thanks to Nina for spending the week with us and for energizing us with her questions, fun spirit and enthusiasm.

SRQ Magazine has a recognized professional internship program developed to provide college students, high school juniors and seniors and post-secondary graduates hands-on experience in the areas of editorial, event production, photography, design, marketing, business operations and advertising. If you are looking for experience over the summer and would like to be considered, email your resume to internships@srqme.com. Click here to see intern position postings for this summer’s class.

SRQ Honors Adrienne Vittadini at Hear Me Roar Luncheon

Sarasota resident Adrienne Vittadini will be honored with the SRQ "Women in Business" Trailblazer award at the Hear Me Roar Luncheon on April 23, 2015.

Sarasota resident Adrienne Vittadini will be honored with the SRQ “Women in Business” Trailblazer Award at the Hear Me Roar Luncheon on April 23, 2015.

SRQ is thrilled to announce Adrienne Vittadini as the very first recipient of the SRQ “Women in Business” Trailblazer Award. The honor will be bestowed at the SRQ Hear Me Roar Luncheon on April 23, 2015 at The Francis.

Known for her amazing thirty-year career in fashion design, Adrienne embodies the spirit of the SRQ Women in Business program. With an entrepreneurial spirit she began her own fashion business, Adrienne Vittadini Inc., after years of design work in New York and Italy. For over three decades, Mrs. Vittadini curated a classic, stylish design aesthetic that seamlessly transitioned women from home to office to leisure with an air of smart sophistication.

Mrs. Vittadini is the recipient of countless prestigious fashion awards, including the Coty American Fashion Critics Award (1984), Albert Einstein Spirit of Achievement Award for Design and Business (1987), Metropolitan Home: The Design 100 Award (1992) and the Moore College of Art Visionary Woman Award in 2003. Currently, Mrs. Vittadini and her husband, Gianluigi, concentrate their efforts in developing luxury residential properties in Florida and the Italian Alps. She is a resident of Sarasota.

Luncheon guests will enjoy a keynote address from Pam van der Lee, Chief Marketing officer at iMATCHATIVE. Winners and finalists of the 2015 Women in Business competition will be announced and recognized at the luncheon. Hear Me Roar is sponsored by The University of South Florida Sarasota-Manatee with The Resort at Longboat Key Club.

Tickets are available for purchase online at www.srqhearmeroar.com – $55 per person; half tables, $250; and, full tables, $500.

SRQ Story Project – Goodwill Manasota

Bob Rasinsky (far right) with Goodwill Employees.

Bob Rosinsky (far right), President and CEO of Goodwill Manasota with Goodwill Employees.

Few organizations in our region have as powerful and broad reach as Goodwill Manasota. Committed to representing our community in a host of ways, Goodwill is highly efficient and effective at providing life-enriching work, assistive services and extraordinary opportunities for the underserved (and sometimes overlooked) members of Sarasota and Manatee counties.

This April, SRQ Magazine is pleased to partner with Goodwill Manasota as our Story Project Partner. Special articles are featured in the April edition of SRQ | The Magazine and in our daily newspaper, SRQ Daily, throughout the month that celebrate the amazing work of Goodwill in our community and inform our readers about how their donations make a huge difference in our community.

While the most common interaction with Goodwill is through donations for their numerous resale shops within the community, their mission reaches far beyond the proceeds from your once-loved clothing and furniture. Goodwill is about providing second chances through employment, services to veterans and even an educational programming teaching Spanish, computer skills, arts and crafts, and cooking.

SRQ Magazine is always on the cutting edge of innovation in marketing and helping nonprofits – like Goodwill – brand themselves,” said Veronica Brandon Miller, Vice President of Goodwill Foundation. “With the SRQ Story Project, Goodwill Manasota is able to reach a very broad audience and gives us a voice to let people know that we truly do ‘change lives through the power of work.'”

To read about Goodwill Manasota’s story of changing lives right here in our backyard, pick up an April edition of SRQ Magazine and stay tuned for more about their major initiatives on SRQ Daily throughout April.